Researcher, marketer, and blockchain advocate with five years embedded in Web3. From 180K Discord readers to 1M+ NFTs facilitated, ranked in the top 4% of all Crypto X accounts by audience quality, per Cookie3 data.
Five years embedded in blockchain, not as an observer, but as a builder, educator, and community member. Based in Istanbul, working across multichain ecosystems, with a ground-level perspective that most marketing agencies simply can't replicate.
My approach blends big-picture strategy with builder ethos. I don't hype for the sake of hype. I write about what I believe, educate people who deserve better than jargon, and build relationships that outlast market cycles.
Living in the MENA region, married into a Syrian family, with real friendships built across communities whose lives look nothing like mine, that context shapes how I see Web3 and the people it can actually serve.
Specializing in content creation and brand voice that maintains the big picture while blending deep builder ethos with a no-nonsense critique of hype and greed.
Daily updates, weekly write-ups, and creative insights that blend deep builder ethos with a no-nonsense critique of hype.
X · Discord · MediumConference panels, X Spaces, Discord AMAs. From art galleries to state-sponsored blockchain expos in Istanbul.
IRL · DigitalDeep research across Solana, Ethereum, and Bitcoin. NFTs, DeFi dApps, and the macro narrative that moves markets.
SOL · ETH · BTCRecruiting partners, vetting deals, and adapting go-to-market strategies to volatile market conditions in real time.
Business DevIRL onboarding events in Istanbul, Discord server management, and community growth across multichain ecosystems.
Discord · IRLBreaking down complex blockchain concepts for non-technical audiences, new users, non-native speakers, and beyond.
OnboardingPanelist at one of the first state-sponsored crypto conferences in the world. Speaking on NFTs, the collector's perspective, and what Web3 means for emerging markets.
Watch ↗Built the #2 channel on Magic Eden Discord to 180,000 readers. Sample: "The royalty debate isn't about money, it's about whether creators can build businesses on-chain at all."
Read Sample ↗Long-form market analysis and Web3 narrative published on Medium, exploring Solana's global network and what it means for builders outside Silicon Valley.
Read Article ↗Original video and music content for event coverage, brand campaigns, and community storytelling, produced and distributed across X and Web3 platforms.
View on X ↗Co-founded and produces content for IRL Web3 onboarding events at creative venues around Istanbul, building real-world community directly on Sui.
View Coverage ↗Represented Webump as a panelist at the Sei 404 Day event during NFT NYC 2024, speaking on CW404 token standards and the future of the technology.
View Thread ↗Thank you for writing the Alpha Channel.
CryptoKelly is the best speaker I have ever met, like a New York politician.
Taking on protocol-side community and marketing roles, Head of Marketing and CMO opportunities, contract and advisory work, and GTM partnerships. Based in Istanbul with ground-level MENA regional knowledge.